rob PALMER

"Rob stepped up and knocked it out of the park. So kudos to him (Justin Goff)

Supersize Your Sales with High-Converting Copy

Rob Palmer and Troy Ericson of Email Paramedic talk copywriting.

"We hired Rob as our Copy Chief for CA Labs."

"We hired Rob as our Copy Chief for CA Labs. He's helping our top writers make our direct-response copy as good as it can be."

Stefan Georgi

Copy Accelerator

"Rob knows how to produce high-converting copy!"

"Robs' a veteran writer who knows how to produce solid, high-converting copy. We've brought him on board to help us write consistent, winning VSLs for our clients."

Luke Mills

Copy Accelerator

"Like Moses Receiving the 10 Commandments from God."

If you need a direct-response marketer you can rely on to deliver, I'm your man. Just ask entrepreneur Keith Mueller who says:

"Getting copy back from Rob is like Moses receiving the 10 commandments from God. It's kind of a big deal."

Other clients say, "Rob is amazing," "the best copywriter," "cut from a different cloth," "our secret weapon," and "absolutely brilliant, Rob!" 

ClickBank Platinum Partners are delighted to tell me, "your writing really stands out," and your copy is crushing it!" 

You can see more client testimonials here. And all that proof is important. Because here's the thing...

You may have a fantastic product your market loves. But if you can’t communicate your message in a compelling way, it’s all for nought. 

You’ll end up with disappointing sales and a negative ROI.

Fortunately, there is another option…

If you need copy that converts, you’re in the right place. 

Because writing words that sell is what I do. Those words go on to produce high volumes of sales, both in the US and worldwide. 

If that’s what you want to achieve, we need to talk. 

A Battle-Hardened Direct-Response Writer

My name is Rob Palmer and I'm a direct response copywriter.  Let me clarify what I mean by that. 

I do NOT mean I took a Udemy copywriting course and now I'm hoping to practice on unsuspecting clients (beware of those types).

I mean, I've been doing direct response marketing 'in the trenches' not just for years, but for decades. 

I have a whole career's worth of experience behind me. And I love what I do just as much as on the day I started. 

I consider every project I take on as not just a personal challenge, but a mission to get outstanding results for my clients and partners. 

Billions of Dollars of Product Sold

Back in the 90s, I cut my teeth writing direct mail promotions for top tech companies like Apple, IBM, and Microsoft. 

I also wrote for big financial brands such as Citibank and Morgan Stanley, plus a host of other Fortune 500 corporations.

In that environment, you learn fast. You either deliver a return on ad spend, or you get fired. I learned to deliver. 

My campaigns for Apple were so successful they upset many people (read the full story here). But they did sell an awful lot of product.

Nowadays, I continue to deliver copy that sells, working with smart, direct response pros from America to Australia. 

I help savvy marketers turn products into profit, so they can laugh all the way to the bank. 


A Decade of Success on ClickBank

As I write this, all the top 4 ClickBank E-Business/E-Marketing offers feature my copy. 

I have a track record of creating success stories, helping marketers to crush it on this platform 10 years plus.

Plus, my words are powering other successful ClickBank funnels in categories such as Finance and Health/Beauty. One recent VSL-based offer hit an exceptional $4.00 EPC right out of the gate.

"The sales page is converting at 8%...on cold traffic."

"The funnel you wrote is doing great in the US! The sales page is converting at 8%, giving an average order value of $55. We are getting $17 CPA on cold traffic, so we can scale now. All your copy, Rob, so thanks for working with us to get it right."

Conor Reynolds

Online Marketer

"Fantastic...this is really great work!"

"The VSL is fantastic! The TSL is awesome, too, really great flow. Draws you right in.

Easy to skim the whole page and immediately see and understand all the important elements. Or read through the whole thing. Even the subheadings tell a good story. 

This is really great work! It's been pretty much a dream working with Rob!"

Rob Jones

Profit Singularity

A Focus on Direct-Response Copy

If you need electrifying copy that turns cold-traffic strangers into raving fans, I'll get the job done. I can help you supersize sales by:

Writing high-converting long form sales letters & VSLs

Covering niches from health & personal development to finance & business opportunities.

Creating copy for challenging markets and media

Producing copy that's very persuasive yet fully compliant with regulations and platform rules.

Building complete sales funnels

Including upsells, downsells, cross-sells, email campaigns, and other elements that increase average order value.

Designing alternative copy

Brainstorming new ideas for headlines, leads, CTAs to squeeze even more dollars from every single campaign.

Increasing CTRs

Producing original creatives that breathe new life into stale campaigns and turn dead products into fresh winners. 

Writing email sequences

Extracting maximum revenue from your list by increasing open rates, clickthroughs and conversions.

Creating congruent upsells

Leveraging buyer momentum to achieve a high uptake rate on upsells to produce a massive boost in AOV and profits.

Writing high-converting landers

Maximizing conversions from click to lead to help you build your list and make the highest possible ROAS. 

Annihilate Competitors with a Secret Weapon 

When I wrote for auto glass giant Belron (think Safelite), senior executives called me ‘Secret Weapon.’ On corporate memos, my name initials were always shown as S.W.

That’s because my copy was the ‘unfair advantage’ that crushed their rivals and generated half a billion dollars of sales. 

You can read that story here (and see how I saved hundreds of lives in the process.)

Yup, good copywriting makes the world a better place!

Top marketers have me on speed dial because whatever the project, they trust me to deliver outstanding, original copy. 

I’ve worked with some offer owners for a decade or more, helping them add millions to their bottom line. 

"Everything is on point and on brief!"

"Looks good, I like it. Everything is on point and on brief. Regarding the emails, you knocked it out of the park with those!"

Devon Brown

JTSSSOI

"Rob is amazing!"

"Rob is amazing. He got right to the crux of my copy problem and turned it into language my market understands. 

I highly recommend him if you want your copy to hit the mark!"

Andrew Stotz

Stotz Financial Research

A Power-Packed Portfolio

           Here are just a few examples from my portfolio for you to check out.